| Slow the fashion down! | [ Ma Fleur - collection ]

In a fast-paced world where we constantly ask and are asked for more, here's an invite to take a different perspective.

An invite to slow down, do less, and take time to reconnect with your personal pace.

Starting from the clothes you're choosing to wear as your outermost layer and gradually applying that awareness to all aspects of life, up to inner thoughts and feelings.

What if slow fashion could be the opportunity to slow life down, for the better?
We might as well try.

[ MA FLEUR ]

The new collection by Giulia Magnani Couture
With textile illustration by Joëlle Noharet

Directed by Lisa Marchiani

With Giulia Magnani & Joëlle Noharet

Poetry: Agnese Capiferri

Music and sound design: Claudio Brambilla

Voice: Mariagrazia Sindoni

Floral design: Maria Monteverdi

Assistant director: Claudio Brambilla

Titles design: Christian Boragine

Mix & mastering: Davide Linzi

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